Articles

JOFO Nonwoven (Thailand) Co., Ltd.

01/03/2023

JOFO Nonwoven (Thailand) Co., Ltd., Agile and Ready to Serve Worldwide Customers from WHA ESIE 2 Plant

Established in Thailand 3 years ago, JOFO Nonwoven (Thailand) Co., Ltd. is the Thai subsidiary of Chinabased global leading company JOFO Enterprises Co., Ltd., specializing in high-tech nonwoven products for several industries such as hygiene (diapers), medical (surgical clothing), automotive (car seats), furniture and bedding (fabric for mattresses and sofas), and geotextile materials used for roads and railways projects. Aside from Thailand, JOFO today has five manufacturing facilities in China and two in Saudi Arabia. It is ranked 24 in the nonwoven industry worldwide.

After starting its commercial operations in mid-2021, and still in Phase 1 of its development, the Thai unit focuses on industrial products used for automotive, furniture and bedding, and geotextile materials, as well as face masks. The company’s management is drawing plans to add hygiene and medical products in the near future. About 60% of the plant’s production is exported to North America, Europe and ASEAN countries, with the remaining 40% devoted to the domestic market.

“The COVID-19 pandemic obliged us to adapt our strategy,” explains Mr. Cai Jiangyong, General Manager of JOFO Nonwoven (Thailand), a Hubei-born citizen with 10 years of experience in Thailand. “Our initial plan was to be part of our Group’s global supply chain. However, due to the COVID situation and the relocation to Thailand of a number of export sectors as a consequence of China-US trade tensions, we are now shifting our focus towards the local and regional markets.”

A BOI-sponsored company, JOFO Nonwoven (Thailand) purchased 44 rai of land at WHA Eastern Seaboard Industrial Estate 2 (WHA ESIE 2). “We did a lot of research before making our decision, and this proved to be the best choice for our operations and business development in terms of location, easy access, infrastructure, logistics and utilities,” explains Mr. Cai. The company is currently working with WHAUP for the installation of a solar rooftop at the plant. “WHA teams’ professionalism and service-driven mindset go way beyond the purchase of land,” he adds.

Thanks to its stable business environment and strong industrial base compared with other Southeast Asian countries, Thailand fits well into JOFO’s global strategy. “The increasing presence of leading players in a variety of sectors represents positive opportunities for our future development,” explains Mr. Cai, who considers the choice of WHA ESIE a ‘win-win decision’ and foresees the future of the company with great optimism.

Contact Information:
Mr. Cai Jiangyong
General Manager
JOFO Nonwoven (Thailand) Co., Ltd.